Nik Sharma's DTC metrics
Nik Sharma, known as the 'DTC' guy, runs Sharma Brands and Masala Capital. Nik excels in cost-effectively scaling online DTC brands. Here's his take on what KPIs/metrics should a DTC store track.
Ashish Kumar
Make in India is a transformative initiative launched in 2014 to turn India into a global manufacturing hub, creating jobs & boosting economic growth. It covers 25 sectors & aims to simplify business operations, promote ingenuity & cultivate entrepreneurs
I'm excited to share with you about the Make in India initiative that was launched back in September 2014. This program had the vision to transform India into a global manufacturing hub and increase economic growth by encouraging investments, both locally and internationally, in various sectors.
In this blog post, we'll be exploring the origins of the Make in India initiative, its objectives, and accomplishments, as well as analyzing its pros and cons. Finally, we'll be sharing some insights with manufacturers on the advantages that this initiative offers.
The concept of turning India into a manufacturing powerhouse originated from Prime Minister Narendra Modi's Independence Day speech in 2014, which marked the official launch of the Make in India initiative. The objective was to encourage manufacturing, draw in foreign direct investment (FDI), and generate numerous job opportunities for India's growing youth population.
The Make in India initiative was launched with a comprehensive approach to simplify business operations, promote ingenuity, and cultivate entrepreneurship.
The Make in India initiative covers 25 sectors of the economy, including:
By eliminating bureaucratic obstacles, improving infrastructure, and streamlining regulations, the Indian government aimed to position India as a preferred manufacturing hub worldwide.
The Make in India initiative introduced a distinct logo that captures the essence of the program. The logo features a lion, embodying strength, courage, and dynamism, alluding to the potential of the Indian economy.
You can download the logo from the official Make in India website, enabling businesses and individuals to proudly associate themselves with this transformative initiative.
[Download Make in India Logo Here: Download Link]
The logo, designed to represent the organization's values and mission, is readily available for use by various government, semi-government, and private authorities. Upon approval, these entities may use the logo on their websites, social media pages, and promotional materials to communicate their affiliation with the organization and its vision.
[Download Format for Applying for Permission to Use the Make in India Logo: Download Link]
For events that receive financial support from DPIIT or are organized by private entities for a specific period, it is important to give emphasis to:
MII may only be used in publications and on websites/portals related to approved industries. Each case will be considered on its own merit.
Requests for individual use of MII will be considered if they help promote the MII cause. All cases will be considered based on merit.
Undoubtedly, Make in India has redefined India's manufacturing landscape by attracting investments, creating jobs, and bolstering economic growth. Despite encountering some challenges along the way, the initiative has had an overall positive impact, positioning India as a formidable contender in the global manufacturing arena.
As the program continues to evolve, it holds the promise of further propelling India's economic growth and establishing the country as a manufacturing powerhouse.
Nik Sharma's DTC metrics
Nik Sharma, known as the 'DTC' guy, runs Sharma Brands and Masala Capital. Nik excels in cost-effectively scaling online DTC brands. Here's his take on what KPIs/metrics should a DTC store track.
Ashish Kumar
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