This post provides step-by-step instructions for giving collaborators access to a Shopify store. The process includes adding staff accounts and assigning permissions. read more

Casper has created a quiz to help potential buyers find the ideal mattress for them and increases AOV. It is also a way to collect data for better marketing practices in the future. read more

How upselling can be a win-win situation for both the seller and the customer, and listed several benefits of upselling, including increased average order value, improved conversion, reduced customer acquisition costs, pricing power, preventing dead stock read more

A step-by-step guide on how to manually install Facebook Pixel on Shopify. It includes creating a pixel in Facebook Ads Manager, obtaining the pixel code, and adding the code to the Shopify website. read more

Adding products to Shopify collections is easy. Login to admin panel, click "Products", select product, click "..." (Action) button, select "Add to Collections", select desired collection from list, click "Save" - done! read more

My colleague and I noticed clever pricing tactics at Burger King, such as "compare at price", cross-selling, upselling, and charm pricing. These tactics enticed us to buy more than we originally planned. read more

You won't believe how Sharon became a regular at Starbucks! She started exploring the menu and tried out new drinks. Soon, she found herself enjoying the loyalty program, which increases average order value (AOV). read more

Upgrade your Shopify store to Google Analytics 4 by setting up a new property, installing the tracking code through Google Tag Manager, configuring data streams, setting up goals and events, testing the implementation, and removing the old code. read more

Looking for ways to get your first order on Shopify? Check out these 5 tips for launching your online business, from using WhatsApp to engaging with influencers. read more

Kylie Cosmetics sells bundles of their products at a reduced price, allowing customers to save money and get more for less. This helps to increase sales, AOV, reduce backstocks, and build customer loyalty. A win-win! read more

Update your Shopify store name in a few easy steps: Log in, go to settings, edit store name, save changes. That's it! read more

How Indian fashion brand LeaClothingCo is optimising conversion rates and overcoming psychological barriers on its Shopify store using collections filtered by price. read more

Product bundling is an effective strategy to increase sales, AOV, and customer loyalty. Peloton adopts the mixed bundling tactic, combining products sold separately at a reduced price, allowing customers to try more of their products and increase AOV. read more

Flipkart's tactic of creating a sense of urgency and exclusivity by hiding prices is a smart move to increase conversion rates and average order values. read more