Mckinsey and Company found that pricing is key for online stores to increase profits. A 1% price rise, with stable volumes, can generate an 8% increase in profits - far greater than reducing costs or increasing volumes. Price cutting to read more

Nike promotes sales by adding discounts on out-of-season or slow-moving goods. They communicate value by displaying 'compare at' prices and percentage discounts. Shopify store owners can use Konigle to add compare at prices and read more

Giving discounts is a great way to generate demand, but displaying the discount amount can boost effectiveness further. boAT Lifestyle crosses out the original price and displays the sale price in bold, with a message saying "55% off". read more

Good website navigation is essential for a successful Shopify store. Lego shows us how to use it to increase sales and conversions. Copy their tactic: create a 'Sale' collection using Konigle's pricing power strategies to run flash sales. read more

Businesses can use the Price Increase Letter tactic to increase prices, inform customers, and boost profit margins just like Nike. Use Konigle's Bulk Price Editor tool to configure prices and schedule a price increase, then reach out to customers. read more

Using "charm pricing" can boost sales by an average of 4%. This involves using figures that end in an odd number, like five, seven, or nine. Installing a tool like Konigle to your Shopify store allows you read more

Business owners should learn from Kylie Cosmetics and use their tactics to make the most of promotions. Create a 'Sale' collection page and configure prices with the Bulk Price Editor. Add tags so products are added automatically to the collection. read more

Konigle's study found that stores using charm pricing have higher conversion rates and 4% greater revenue than those who don't. It works so well that even Apple uses this pricing tactic! read more

Jio Cinema is launching paid plans called Jio Cinema Premium, using charm pricing & compare at price tactics to increase conversion rates & optimise pricing. If you'd like to implement these tactics on your Shopify store, Konigle can automate read more

Charm pricing is a pricing strategy where product prices are ended with an odd number, like 5, 7, or 9. This creates a perception of lower cost and can boost sales by almost 4%. Nike rounds all their products on sale with this tactic as well. read more

Yes, you can run a promotion by increasing prices using tactics like the Price Increase Letter. Able Carry informed their customers of the imminent price increase and invited them to place orders at current prices. This increases customer trust and improves profit margins. Use Kon read more

Co-founders of Recode used pricing power to bring back their business from near death. They ran a flash sale at Rs 1 each and sold out their stock, gaining repeat orders at higher prices. They're projected to make 5 million USD read more

BoAT Lifestyle uses charm pricing, ending product prices with 9s, to improve conversions. Konigle's Charm Pricing tool can quickly apply this to your Shopify store; impacting customer perception of prices with just 1 cent or 1 dollar. read more

Rebecca Minkoff use compare-at prices to show customers the original and sale price of a product on sale. Konigle's Bulk Price Editor tool helps configure prices and lets customers know about price reductions with email and SMS outreach. read more