A common practice for avoiding deadstocks is by running a Lifecycle Markdown. Konigle helps you to set up an automated lifecycle markdown sequence and measure the impact of such activity. Here is how to do it:
1. From your Konigle dashboard, go to the prevent deadstock strategy.
2. Implement the 'Price Skimming' tactic.
3. Create a new markdown rule and filter for products to include in the markdown sequence.
4. Configure markdown discount rules.
- For each rule you have to specify the percentage discount offered, and duration of discount.
- You can also specify the minimum stock level in order to offer the discount. This is useful if you don’t want to offer higher discounts if the sale takes off after offering the first phase of discounts.
5. Set a price floor by defining a minimum profit margin. Then click Add after configuring necessary fields.
6. Click Step 3: Preview & confirm to move to the final step of setting up the markdown rule.
7. Set the rule validity period and click Create and enable.
8. Lastly, you can make changes to the rule created (edit, disable, delete) as well.
