Profitability Score

Profitability score or simply "profitability" of an online store is a measure of store's ability to make a profit.

The profitability score tells us about a website's ability to generate profits. This score is given by Konigle and ranges between 0 and 100. The score is computed using an AI model using various factors - ability to bring visitors to the store without spending much ad money, ability to convert visitors into buyers just to name a few.