Sellingnomics, a publication by Konigle to help explain and evaluate cost effective growth strategies (aka scaling tactics) for online stores using research and data science.
This issue of Sellingnomics explains Charm Pricing and shares our analysis of over 1.5 million online stores across the world to evaluate the Charm Pricing Technique and answer the question does charm pricing work ?
This issue of Sellingnomics talks about how you can protect profit margins on your online store.
Average Order Value
This issue of Sellingnomics explains why tracking average order value matters on your online store and how you can improve it.
In this issue of Sellingnomics, we understand why in e-commerce, everything seems to be on discounts. Is online selling even profitable ? How to run discounts and make money online.
Back in Stock Alerts
All about the Back in Stock Alerts strategy and how to implement it on your online store.
This issue of Sellingnomics focuses on seasonal sales, which vary widely across markets.
Customer Lifetime Value
In this issue of Sellingnomics we explore profitable tactics e-commerce stores can use to increase customer LTV.