Although often confused, Growing a business is not the same as Scaling a business. Growth refers to increasing revenue, hiring more employees etc. A growing business may also be making losses etc. While Scaling on the other hand, means running a business such that you are growing revenue at a faster rate than adding costs, which is growing efficiently or profitable growth. If a business is growing without scaling, both the profit margins and customer experience suffers.
Growing your online store profitably is driven by consistency in applying growth tactics without needing to spend a lot of money on tools and hiring many employees. Konigle's collection of seller tools help automate profitable growth tactics to drive profitable growth for online stores.