Does Charm Pricing work ? : A Data Study

Does Charm Pricing work ? : A Data Study of over 1.5 million online stores.

Prestige Pricing Guide: Definition, Examples, and Strategy

A complete guide to the prestige pricing strategy with examples.

How to use a letter to increase prices and increase sales

Did you know that you can run a promotion without reducing your prices? It's true! In this age-old tactic of sending a price increase letter, with a twist for e-commerce stores, you can learn how to do just that.

Penetration Pricing

Complete guide to Penetration Pricing and how you can use it in your online store

Schedule Price Changes

Grow your online store with scheduled price changes. We go in depth on this profit improvement tactic and show how it can help grow your store cost effectively.

Price Skimming

What is Price Skimming and how it can be implemented on your Shopify Store

Pricing Strategies 101

The ultimate guide to understanding pricing strategies. Pricing is one of the most important lever for improving profit margins for any business. Here's all what you need to know about Pricing Strategies.

What is Charm Pricing ?

What is Charm Pricing with examples. Also known as the 99 pricing strategy. The psychological pricing technique that helps improve sales and is used by companies such as Apple & Uniqlo.

Wholesale Pricing

How online can stores use the principles of wholesale pricing to increase customer LTV and implement a B2B business model.