How Indian fashion brand LeaClothingCo is optimising conversion rates and overcoming psychological barriers on its Shopify store using collections filtered by price. read more
Businesses can use the Price Increase Letter tactic to increase prices, inform customers, and boost profit margins just like Nike. Use Konigle's Bulk Price Editor tool to configure prices and schedule a price increase, then reach out to customers. read more
Charm pricing is a pricing strategy where product prices are ended with an odd number, like 5, 7, or 9. This creates a perception of lower cost and can boost sales by almost 4%. Nike rounds all their products on sale with this tactic as well. read more
Yes, you can run a promotion by increasing prices using tactics like the Price Increase Letter. Able Carry informed their customers of the imminent price increase and invited them to place orders at current prices. This increases customer trust and improves profit margins. Use Kon read more
Running a promotion is more than reducing prices; it's an opportunity to build customer trust, drive profitable growth, and increase sales. IKEA is a great example of how to grow trust with every promotion. read more
In 2008, Nike reorganized to identify athletes' unmet needs, leading to sales growth & high pricing power. They discovered jobs customers are trying to get done & how they measure success to create new offerings. All company should follow Nike's example. read more
