Here are 99 examples of brands that uses an announcement banner on their website. read more

Product-led SEO is a powerful content strategy that focuses on creating content to attract organic traffic. It involves taking a customer-centric approach by highlighting how products can solve customer pain points, and improving conversion. read more

Lululemon runs a clearance sale to clear slow-moving stocks, giving discounts to off-season items they may have over-estimated the demand for. They list a compare-at price beside the selling price so customers know the amount read more

GWP is a marketing tactic where customers get a free gift for buying a product or spending a certain amount. Estée Lauder offers a 7-piece gift worth $165 with any $45 purchase. This increases sales and AOV, and reduces CAC. read more

Kiehl's provides online & in-store services to help customers find the right products & increase AOV. These incl. virtual skin consultations, skin readers, personalized skincare routine finder & online store reservations for physical outlets. read more

Businesses run promos on national holidays to attract customers and boost sales. Levi's Singapore is offering $58 off when customers spend over $230 creating positive associations with national pride, resulting in lower CAC and higher conversions. read more

L’Occitane en Provence makes use of "Subscribe and Save" by providing customers with 10% discount off subscriptions + free shipping on recurring orders, resulting in increased Customer Lifetime Value and Average Order Value. It benefits both customers read more